Making Financial WellnessAccessible to Everyone

We're building the future of personal finance with AI technology that understands your unique situation and helps you make smarter money decisions through natural conversation.

10,000+ Users
95% Satisfaction
$2.5M+ Saved

Our Vision

"A world where everyone has access to personalized financial guidance, regardless of their income level or financial knowledge. AI should democratize expertise, not gatekeep it."

- Fi Plan Team

Our Mission

Traditional financial advice is expensive, intimidating, and often inaccessible. We're changing that with AI technology that makes financial planning feel like talking to a trusted friend.

AI for Good

We believe AI should make financial advice accessible to everyone, not just the wealthy.

User-Centric

Every feature we build starts with understanding real user needs and pain points.

Transparency

We're open about how our AI works and committed to protecting your financial privacy.

Financial Wellness

We measure success by how much we improve our users' financial health and peace of mind.

How Fi Plan Started

It started with a simple observation: financial advice shouldn't be a luxury. Our founders, Sarah and Marcus, met at a fintech conference where they discovered they both had the same frustration.

Sarah, with her background in traditional finance, had seen how financial advisors only worked with clients who had significant assets. Marcus, coming from AI research, knew that technology could democratize access to personalized advice.

Together, they envisioned an AI that could provide the same quality of financial guidance as a human advisor, but accessible to everyone through natural conversation. That vision became Fi Plan.

Today, we're proud to serve thousands of users who are taking control of their financial futures with the help of our AI assistant.

2023

Founded

Fi Plan was founded with a mission to make financial planning accessible through AI

2024

Beta Launch

Launched beta with 1,000 users, achieving 95% satisfaction rate

2024

Seed Funding

Raised $5M seed round led by Andreessen Horowitz

2025

Public Launch

Launched publicly with advanced AI features and 10,000+ users

Meet Our Team

We're a diverse team of finance experts, AI researchers, and product builders united by a shared mission to democratize financial wellness.

SC

Sarah Chen

CEO & Co-Founder

Former Goldman Sachs VP, Stanford MBA. Passionate about democratizing financial advice.

Financial Planning, AI Strategy
MR

Marcus Rodriguez

CTO & Co-Founder

Ex-Google AI researcher, PhD in Machine Learning. Built AI systems used by millions.

AI/ML, Natural Language Processing
EP

Emily Park

Head of Product

Former Mint product manager, UC Berkeley Computer Science. Expert in fintech UX.

Product Strategy, User Experience
DK

David Kim

Head of AI

PhD in AI from MIT, former OpenAI researcher. Specializes in conversational AI systems.

Conversational AI, LLMs

Join Us on Our Mission

Whether you're looking to improve your financial life or want to join our team, we'd love to hear from you.